Networking has developed our society in many ways. In order understand how this concept has developed our society we must define the term. Networking is a relationship between friends, family, colleagues and others. Many relationship build from a place of common ground that can progress into a place of benefit for any party involved. It is an important part of organization because without people networking there would be no organization. However I have seen this concept of networking evolve onto social media forums. Facebook, Twitter, Instagram, and YouTube have all rendered some successful results as it relates to benefits of networking.
For instance, famous hip-hop rapper Soulja Boy gained popularity through MySpace and YouTube. He began to post some of his music on YouTube and before the end of the year he had more than one million views. Through social media Soulja Boy was able to display his material to an audience and eventually was offered a record deal. This display of material built a network of fans sharing his music until he began to benefit. Networking is all apart of building brands on a larger scale. If it were not for networking would our favorite brands exist? Brands raises there awareness in many ways but, one of the most effective ways is networking.